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'The Swan' Ratings are Beautiful to FOX
LOS ANGELES (Zap2it.com) - Fast National ratings for Wednesday, April 7, 2004

As expected, FOX won the ratings race Wednesday night. A little more surprising is how well its new unscripted series "The Swan" performed against the return of "The Bachelor," which gave ABC a boost.

FOX averaged a 10.5 rating/17 share in primetime, winning by almost four ratings points over second-place NBC (6.8/11). ABC and CBS tied for third in households at 6.4/11, although ABC had a small edge in total viewers. The WB was fifth at 1.9/3, while UPN trailed at 1.2/2.

Among adults 18-49, FOX scored a commanding victory with a 7.7 rating for the night. ABC's 4.2 was a solid improvement over recent weeks. NBC averaged 3.3, CBS 2.7, The WB 1.1 and UPN 0.8.

A 60-minute "American Idol" results show on FOX won the 8 p.m. hour with an 11.9/21, improving substantially (from 10.3/18 to 13.6/23) in its second half. CBS took second with "60 Minutes II," 6.4/11. Two episodes of "My Wife and Kids" averaged 4.6/8 for ABC. NBC's "Apprentice" rerun was fourth. Repeats of "Smallville," 1.8/3, on The WB and "Star Trek: Enterprise," 1.3/2, on UPN brought up the rear.

At 9 p.m., the "Extreme Makeover"-meets-beauty pageant show "The Swan" debuted to a strong 9.2/14, keeping FOX in the lead. NBC jumped up to second with a "Law & Order" repeat, 7.5/12. The premiere of the fifth "Bachelor" on ABC averaged 6.3/10 in its first hour. A double dose of "The King of Queens" was fourth for CBS. A second "Smallville" on The WB improved slightly on its lead-in, while another episode of "Enterprise" on UPN trailed.

NBC led at 10 p.m. with another "Law & Order" repeat, 9.4/15. "The Bachelor" improved to 8.3/14, and "48 Hours Investigates" posted a 6.5/11 for CBS.

  • Ratings information is taken from fast national data. All numbers are preliminary and subject to change.
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